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Business Tourism
We will leverage the recently completed
convention centre in Montego Bay to attract more
high value convention visitors through a focussed
programme of promotion to convention organizers
internationally and regionally.
Skills Development for the Tourism Industry
Establishment of a Hospitality College
We will pursue development of a hospitality college, either
as an independent entity or as a college of one of our existing
universities, to train persons for all levels of the tourism sector.
Teaching the Value of Tourism in Schools
We will develop a tourism-related course to be taught in schools
and to be an accredited curriculum subject to increase awareness
and appreciation of the value of tourism to the nation as well as
to prepare our young people for employment and other forms of
engagement in the tourist industry.
Health & Wellness Tourism
The Jamaica Labour Party Government will:
•
Promote the development of wellness facilities to take
advantage of our natural spas as well as facilities geared
toward long-stay convalescents.
•
Make the worldwide market more aware of our revised
local regime in respect of personal ganja use and
medicinal marijuana availability. Development of
medicinal marijuana is a large potential growth area both
in terms of its export potential and as a draw for medical
tourists.
•
Work through our diplomatic corps and the new Ministry
of Economic Growth and Job Creation to attract
healthcare entrepreneurs to encourage them to establish
medical facilities offering clinical and surgical procedures
to foreign patients.